A Better "Podcast Guest Pitch" Process
There are hundreds of little details to think about when pitching yourself as a podcast guest. But for now, focus on these basic elements:
- Listen to a few episodes of a podcast before pitching. If a podcast isn't a good match for what you do, don't pitch it. If a podcast doesn't have guests, don't pitch it.
- Check for a "guest submission" process before pitching. If there is one, follow it.
- Focus your guest pitch on a specific solution for the audience. What can you do for this audience?
- Be detailed in your pitch. Mention specific episodes and elements of the podcast. Talk about what like about the podcast.
- Be patient. Give the host enough time to follow up with you.
Podcasting is a MARATHON, not a sprint. Be patient, take action and apply yourself.
Let’s talk about what podcasting can do for your business in the next 12-months. Whether you’re B2C or B2B, we can create a content marketing strategy that will work for you.
Connect with me if you would like to talk more about this. My calendar is available on my Circle270Media Podcast Consultants business website at circle270media.com
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Recorded in conjunction with Channel 511, in the Brewery District, downtown Columbus, OH.
Brett Johnson is the owner and lead consultant at Circle270Media Podcast Consultants. With over 35+ years of experience in Marketing, Content Creation, Audio Production/Recording, and Broadcasting, the podcast consultants at Circle270Media strategically bring these strengths together for their business Podcast clients.
Email us at podcasts@circle270media.com to set up a time to talk more about your new or established business podcast.
