We Love Schools Podcast - The Podcast Why

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Published on:

24th Jul 2019

We Love Schools Podcast

Allerton Hill Consulting does no advertising. So why a podcast, when a podcast in itself could be considered advertising?

Carole Dorn-Bell is my guest on this episode. She is a partner at Allerton Hill Consulting and a host of the podcast We Love Schools, along with consultancy partner Joel Gagne.

Carole does a great job explaining why they thought of using a podcast, and how they are implementing the podcast into their networking and support strategy. All the while not specifically supporting Allerton Hill Consulting.

It's a great example for any business owner who is looking at podcasting but is afraid that it could come off, as she calls it, "too schmaltzy," too much of an advertisement. It doesn't have to be. The We Love Schools podcast is really good example of that.

https://www.weloveschoolspodcast.com/2019/07/fresh-local-foods-that-students-actually-eat/

https://www.weloveschoolspodcast.com/2019/06/the-big-blue-bus-of-washington-court-house/

Recorded in Studio C at the 511 Studios in the Brewery District, downtown Columbus, OH.

Brett Johnson is the owner and lead consultant at Circle270Media Podcast Consultants. With over 35+ years of experience in Marketing, Content Creation, Audio Production/Recording and Broadcasting, the podcast consultants at Circle270Media strategically bring these strengths together for their business Podcast clients.

Subscribe to my free daily Open The Mic Newsletter at www.circle270media.com. It's chock full of podcast news you may have missed, as well as social media, sales, and audio production tips, and insights on how to grow your business podcast.

If your business is using podcasting as a marketing or branding tool, I would love to showcase your podcast. Go to www.notetofutureme.com and scroll down to my booking calendar.

Email us at podcasts@circle270media.com to set up time to talk more about your new or established business podcast.

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Show artwork for The Podcast Why

About the Podcast

The Podcast Why
Podcasters who keep going know their why.
You didn’t start your podcast to hear your own voice or chase another algorithm. But somewhere along the way, the episodes got harder to make, the ideas stopped flowing, and the doubts started getting louder:
“What should I talk about next?”
“Does this show even matter?”
“Why can’t I stay consistent?”
If you’ve ever felt stuck, inconsistent, or quietly guilty about your podcast, The Podcast Why is for you.

About your host

Profile picture for Brett Johnson (My Podcast Guy®)

Brett Johnson (My Podcast Guy®)

We work with entrepreneurs, businesses, and brands to plan, produce, launch, and implement their podcasts into their marketing strategy.

With over 35 years of media management, sales, and content creation, My Podcast Guy® from Circle 270 Media® provides:
*customized consulting, advising, and coaching
*strategic development, targeting, creation, multi-channel development, and publishing of your audio content marketing